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  • sale seasons

    İstanbul is an unmatched shopping destination which can become even more attractive during the discount sales! 

    During the winter discount season, which starts in the first week of January, you can buy many different products at very affordable prices. 

    There are also significant discounts for customers on special days such as Valentine's Day (February 14), Mother's Day (second Sunday of May), and Father's Day (third Sunday of June).

    If you are heading for a beach holiday in Antalya, Bodrum, or somewhere else in Türkiye, make sure to spare a couple of days for İstanbul, where you can shop and feel the heartbeat of fashion.

    "Legendary Friday" and "Wonder Friday" discounts offer jaw-dropping reductions, and are among the nicest surprises of the fall. These campaigns take place on the last Friday of November and are valid throughout the previous week as well.

    The excitement of a brand-new year, glittering display windows, hectic crowds in search of the best New Year’s gift, and a joyous shopping experience in the heart of winter… If you plan to welcome the holiday season in İstanbul, you will encounter festive discounts along the illuminated streets.

    There are also outlet shopping centers where you can shop with discounted prices 365 days a year. You can find astonishing factory outlet prices on a huge variety of end-line readywear. Offering a fantastic selection of shops, Olivium, Viaport, Optimum, and Starcity Shopping Centers are among the main outlet shopping malls in İstanbul.


    You can encounter wonderful and lively events throughout each month at İstanbul’s shopping centers, where the heart of city life beats. On these special days, you will be offered a taste of İstanbul’s entertainment culture, such as concerts, competitions, and sweepstakes that will enrich your shopping experience. Many shopping malls offer different activities ranging from dance performances to New Year's concerts, cultural conversations to tasting events.